HPB Experience 2026 brings leaders together for a journey through innovation and legacy
Updated: Aug 28
August 11, 2026 marked the third edition of HPB Experience, an event created by HPB with a clear purpose: to create unique moments for customers and partners, encourage meaningful exchanges of experience, and further strengthen the connections that help shape the future of industry.
For the 2026 edition, HPB selected Agromen Museum, located in Orlândia, in the Ribeirão Preto region, to immerse a select group of guests in the world of antique vehicles and the importance of preserving legacies.
Starting the day with knowledge and insights
The program began with a special breakfast at the Mont Blanc Premium Hotel before guests were transported to the museum, where they were welcomed by the HPB team. After taking photos and commemorative Polaroids, participants settled into an auditorium set among historic trucks and classic automobiles.
To officially open the event, Marcel Sabino, President of HPB, welcomed the guests and highlighted the company's latest innovations. In addition to updates on WCAH®, HPB Steampack® and HPB Multi-pressure®, Sabino announced the development of HPB Sonar®, a new tool scheduled for official launch in early 2027.
Guests then attended a presentation by Alexandre Schwartsman, former Director of International Affairs at the Central Bank of Brazil and a specialist in domestic and international macroeconomics. His lecture provided valuable insights into the economic landscape, the challenges and opportunities expected in the coming months, and perspectives to support strategic decision-making for the leaders in attendance.
A journey through history
Following the lecture, participants enjoyed one of the most memorable moments of HPB Experience: the immersive museum tour. Guests were invited on an exclusive guided visit through Agromen Museum's collection of more than one thousand items, including classic cars, agricultural machinery, trucks, historical carriages, and prototypes developed by major companies.
Organized chronologically, the museum's galleries showcase rare and unique pieces, offering a journey filled with nostalgia, admiration, and recognition of the importance of preserving the legacy built throughout different stages of history.
To close the event in style, guests enjoyed an exclusive lunch created by Chef Patrícia Haddad, carefully designed to connect the event's concept, the museum's atmosphere, and HPB's values in a truly unique dining experience.
Taking guests away from their daily routines to create unforgettable experiences is only part of what makes HPB Experience so remarkable. More than bringing together influential professionals, the event creates a unique environment for exchanging ideas, building relationships, and sharing experiences.
We thank everyone who participated in this very special occasion. We hope all attendees left inspired by valuable content, meaningful reflections, and insights that will help guide future decisions. Together, we continue celebrating legacies and planning the future alongside every partner who joined us.
Take a look at the highlights:
